Hey Bubba! for brokers
Hey Bubba! is an AI back-office automation platform for fleets. When a carrier uses Bubba, it's Bubba that answers your load posts, returns your calls and sends the paperwork, on the carrier's behalf. Here's what that means for you.
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Working with carriers who use Bubba
Only trucks that fit your load
Bubba only reaches out about loads that fit the carrier's truck, lanes and availability, including equipment, weight, hazmat authorization and pickup window. Loads that don't fit are ruled out before anyone calls you.
Fast, clear replies
Bubba answers by email or phone, whichever the carrier prefers, and follows up on its own. No waiting on a callback from a driver on the road.
Offers grounded in market data
Bubba negotiates from current market rate data and the carrier's own minimum rate, so offers are specific and decisions are quick.
The carrier can step in at any time
The carrier can listen in on any call, join it, or take over an email thread at any time.
Carrier paperwork in one place
Carriers keep their W-9, certificate of insurance, operating authority and broker-carrier agreements in Bubba, so a carrier packet is quicker to send.



Only trucks that fit your load
Bubba only reaches out about loads that fit the carrier's truck, lanes and availability, including equipment, weight, hazmat authorization and pickup window. Loads that don't fit are ruled out before anyone calls you.

Fast, clear replies
Bubba answers by email or phone, whichever the carrier prefers, and follows up on its own. No waiting on a callback from a driver on the road.
Offers grounded in market data
Bubba negotiates from current market rate data and the carrier's own minimum rate, so offers are specific and decisions are quick.
The carrier can step in at any time
The carrier can listen in on any call, join it, or take over an email thread at any time.
Carrier paperwork in one place
Carriers keep their W-9, certificate of insurance, operating authority and broker-carrier agreements in Bubba, so a carrier packet is quicker to send.



